OUR STORY

About Us

GENTLM is a multidisciplinary collective operating at the intersection of sound, style, and digital form. We are a record label. A streetwear entity. A visual experiment.

Rooted in raw expression and industrial minimalism, we reject gatekeepers and embrace creation without compromise. No middlemen. No templates. Just signal, substance, and independent vision.

We create cultural artifacts — not just clothing — for those who live beyond the noise. For the creators, the outsiders, the visionaries.

Each piece is designed with purpose and provocation, blending avant-garde aesthetics with street-level energy. Our work challenges convention and champions identity, pushing fashion forward as both medium and message.

BEYOND THE POWERS.

Our Mission

To craft bold, boundary-breaking streetwear that transcends fashion — functioning as cultural signal, artistic medium, and statement of identity. We exist to empower creators, rebels, and visionaries with garments that carry meaning, edge, and intent. Rooted in independence and fueled by expression, our mission is to build beyond the system — and beyond the powers.

Our Vision

At GENTLM, you’re not just buying a garment — you’re acquiring a piece of art. Each piece we release is a fusion of physical design and digital culture, created to be collected, worn, and experienced. Our vision is to dissolve the lines between streetwear, fine art, and technology — offering our community more than fashion: a movement.

Every GENTLM tee is more than fabric — it’s a limited-edition artifact, paired with a digital NFT that authenticates ownership, celebrates individuality, and connects you to the creative force behind the drop.

We imagine a future where clothing holds memory, value, and meaning — both on-chain and off-body.
GENTLM is building that future now.

Our Story

Born from the underground. Built for the future.

GENTLM was never meant to fit in. We came together as a collective — not a company — united by a vision to break the rules of fashion, art, and identity.

What began in backrooms, sound labs, and street corners has evolved into a multidisciplinary label where industrial minimalism, visual storytelling, and avant-garde design collide. We exist at the edge — between analog and digital, luxury and raw culture.

We reject the gatekeepers. We ignore the algorithms. We move on signal, not noise.

Every GENTLM drop is a statement — crafted with precision, designed with intention, and delivered with attitude. Our work doesn’t just sit on the body. It speaks. It resists. It remembers.

We’re not selling clothes. We’re creating cultural artifacts. And if you know, you know.

BEYOND THE POWERS.